Few things make dog owners look worse than when they don’t clean up after their pets, especially in public places such as parks and city streets. Stepping in dog poop will quickly turn a person anti-dog. Responsible dog owners hate their messy counterparts because they make all dog owners look bad, but it’s difficult to force these scofflaws to comply.
A Mexican Internet Service provider has come up with a novel idea: they reward folks for cleaning up after their dogs by offering free wifi service. This funny video shows how the plan works, and it has been implemented in 10 parks in Mexico City. Given that wifi is as important as oxygen to people addicted to their smartphones, this could be a winning strategy.